Position: Co-Founder and other Creative Director. Depending on who you talk to first, I may or may not add the word “other.” One word that best describes how you work: Collaboratively Current mobile device: Pixel Current computer: Macbook Pro Retina 15 inch Mid 2014 What apps, software, or tools can’t you live without? Trello, Evernote, […]
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If you clicked on this post expecting to read about the latest and greatest technology-based sales tools I use, I regret to inform you that is not the case. Though what I intend to talk about is equally as valuable as, if not more valuable than, any digital sales tool.. Curious now? To this day, […]
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Spring is a great time to look forward. To clean and prepare for the rest of the year. To pull the cover off your air condenser, and to take the bikes down from the garage ceiling. In Spring, however, we also find ourselves looking back and reflecting. As we wake up from the winter chill, […]
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There’s something truly special about counting by 10. There’s a legitimacy gained when you can refer to a chunk of your life as a decade. I think it’s that smaller spans of time can be too similar. Sure, a lot can happen in a year or two, but a couple of years can also pass […]
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It can be a bit intimidating the first time you assign yourself the task “come up with something cool.” How do you tackle this challenge? What’s the first step to making awesome things? Most people know about brainstorming, but many may struggle to describe what this actually looks like. I will attempt to struggle less […]
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When I was in high school, my friends and I had a garage band. We played a lot of classic rock covers but we also had a few originals we felt proud enough of that we decided to record an album and get it copyrighted. Yes, it’s pretty amazing but no, I’m not going to […]
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Why is a picture worth a thousand words? Or similarly why is a video worth a thousand pictures? It’s the details. In psychology 101 we learned that nonverbal communication can often convey 90% of meaning. I know, I know, emojis are getting better and better (and they do help), but where in an email can you […]
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Often when we ask each other “How are you doing” or “How’s business?” we are looking for a few positive words or a positive story. It’s not that we don’t want to hear a real answer to those questions, but it’s more of a comfortable way to briefly greet each other. More and more, though, […]
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In order to understand win-win-win, you must first understand win-win. It’s a common philosophy but let’s take a look at it from an agency standpoint. As business director, at a creative agency, I find myself in the natural role of balancing our client’s needs and budget with what our creatives need for a budget in […]
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See the Video Below! Let’s talk about budget. Whoops. Things just got awkward. It’s ok. The topic of budget tends to be a difficult one whether you’re a client or a vendor. In the end, I really think it comes down to making sure both parties understand each other. Hence, my frequent use of analogies. […]
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